WHO WHAT WEARのインスタグラム(whowhatwear) - 11月7日 03時05分

Say hello to the Who What Wear 100, our inaugural beauty awards. Our editors know the beauty market is oversaturated—that’s why our debut awards will be kept to just 100 products, with a premier selection per category, including body, makeup, skincare, fragrance, hair, tools, and nails. Alongside top experts, our beauty editors will vet *hundreds* of items to land on the single winning item in each category. Submissions are now open for brands big and small to enter our 2024 Who What Wear 100 Beauty Awards. At the link in bio, find everything you need to know to be considered for the final hyper-curated list. Tag the brands you want to enter in the comments below.

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