patagoniaのインスタグラム(patagonia) - 9月17日 01時44分

Patagonia didn’t start out as a clothing company. We began as a climbing-equipment company that had to make the best possible gear because our customers’ lives depended on it. That set the stage for how we do business and helped us gain confidence, step by misstep, to become a progressively more responsible company—one that could challenge other businesses to do better by the planet, too.

We’re now sharing those honest, sometimes hard-learned lessons in our new book, The Future of the Responsible Company, including how we made Earth our only shareholder.

To learn more about where Patagonia is headed, check out “The Future of the Responsible Company” at the link in bio.

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