ミュールバウアーのインスタグラム(muehlbauer_hats) - 8月31日 19時40分


AW 2023/24 collection CLOTH
When the seasons change there is always something new and exciting coming up. A transition of activities, temperatures, mental states and garments. Our design team used the changeover to get in contact with a different piece of headgear. The focus lies on new combinations, materiality and usage.

The collection name “Cloth” will already give you hints where our road of the AW 2023/24 collections goes. But why exactly “Cloth” and what the whole collection looks like – you’ll find out in the upcoming campaign. Only so much in advance...it’s all about scarves...

Campaign by Maria Ziegelböck @maria__ziegelboeck
First assistant Oskar Ott @oskar.ott
Camera/digital operator Dalmonia Rognean @dalmoniarognean
Assistant photographer Benjamin Laabmayr @benji.wellness
Styling by Rike Hemedinger @rike_hemedinger_
Styling assistant Lis Füreder @wokeuplikelis
Probs by Tissi Brandhofer
Production by Julia Hofer @juliahoferproduziert
Worn by Helen Clare @emergency_contact_ , Miles and Thaddäus


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2023/8/31

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