CNBCのインスタグラム(cnbc) - 7月29日 04時28分

Chipotle is branching out from #burritos, and opening its own #burger joint. The restaurant is called "Tasty Made" and its menu will focus on and feature only burgers, fresh-cut french fries and milkshakes. Chipotle faces steep competition in the fast-casual burger space from #ShakeShack, #FiveGuys and #SmashBurger. Still, shares of CMG were slightly higher in early afternoon trading. The new burger concept comes as Chipotle fights to recover from an E. coli outbreak and norovirus cases that sent burrito sales plunging at its namesake chain.

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