Instagramのインスタグラム(instagram) - 8月14日 22時43分


Some forms of art are best experienced in person. To enable these intimate reflections, Bernardo Paz created Inhotim (@inhotim), a contemporary art museum that sprawls across 5,000 acres (2,000 hectares) in the countryside of southeastern Brazil. “I wanted to make something that could not be transferred through technology,” he says.

Earlier this month, Bernardo opened the museum’s doors to photography, challenging visitors to capture their unique sensorial experiences on camera. Standing before Adriana Varejão’s (@adrianavarejao) wall-sized painting “O Colecionador,” 22-year-old advertising creative Roger Henrique (@rogerhenrique) felt like he had plunged into an intense daydream: “The optical illusions made me want to escape reality and just dive into the piece’s different dimensions,” he says.

Capturing the dizzying effects of Adriana's labyrinth may have been difficult for Roger, but making friends at Inhotim was not. He eagerly exchanged ideas about creative projects among kindred spirits, like local watercolor painter Lara Dias (@laradias). “I realized I was among some very talented people,” Roger says. “I wanted to freeze that moment.” Photo by @rogerhenrique


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